This personal tale of one self-storage owner's journey into the industry is a case study of his experience, discussing roadblocks, opportunities and fears associated with the business.
Learn how a smart self-storage renovation strategy can retain customers and entice new business. Topics include door replacement, unit-mix updates, building reskins, property performance and facility value.
Learn about the real costs of self-storage construction, the steps to reach a proposed price, the differences between budgetary and hard pricing, construction allowances, working with contractors, and more.
Examine several novel methods to reach your self-storage audience online including Progressive Web Apps, new Web ranking factors, paid social media and other tactics designed to give you a competitive edge.
Explore the latest trends and technology in digital marketing and how self-storage fits in. Topics include the implications of artificial intelligence and machine learning, and why it’s important to act now.
Learn how to effectively engage with your local communities, self-storage prospects and customers by building a strong, hyper-local digital presence in your markets.
Learn why pleasing current customers is critical and why word-of-mouth is the backbone of any local business. Our presenter shares insights to help you immediately improve your customer experience.
Get expert insight to the benefits Web-based data tools can provide on self-storage market-supply information, demographics, and operational metrics on the local, regional and national level.
Get insight to the self-storage real estate market, including how much development is in the pipeline, how value is affected at existing properties, and how to value new development sites.
Disaster can come in many forms in the self-storage industry. Learn common risk-management strategies including disaster planning, insurance coverage and staff training.