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Advanced Paid Search Strategies for Self-Storage Operators

Learn advanced strategies to extract more from self-storage Google Ads. Topics include geo-targeting, customer-density analysis, ad extensions and copy, quality score, bidding, and conversion tracking.

Speaker: Stephen Sandecki, Chief Marketing Officer, Store Space Self Storage
Format: Streaming Video
Duration: 46 minutes

Advanced Paid Search Strategies for Self-Storage Operators
It’s time to get more from your paid search! This session will show you how to take your online marketing programs to the next level. Our presenter will dive into more advanced strategies and help you extract more from Google Ads. Focus areas include geo-targeting, customer-density analysis, ad extensions and copy, quality score, bidding, and conversion tracking. Learn the lingo and the strategies, and you’ll reap the rewards!

You’ll learn:

  • How Google Ads works and how they can be used to drive quality leads
  • How to improve your quality score
  • How to properly geo-target areas around your facility using customer-density mapping
  • The best ways to track conversions and cost per acquisition
  • The best way to lower your paid-search spend while increasing leads

This product is also available in DVD format, both as a single and as part of the following discount packages: