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Inside Self-Storage Facility-Operation Guidebook 2021 [Digital]

Inside Self-Storage Facility-Operation Guidebook 2021 [Digital]

This Guidebook addresses key aspects to self-storage ownership and management, providing insight to revenue, sales, legal issues, marketing, maintenance, liability, technology, security and much more.

220 Pages
PDF Format

NOTE: This digital Guidebook is a PDF. Upon completion of purchase, it will be immediately available to you in your "My On-Demand Library."

Inside Self-Storage Facility-Operation Guidebook 2021 [Digital]
Whether you’re a self-storage owner or manager, your understanding of the myriad aspects connected to facility operation has a direct correlation to the success and sustainability of the business. This Guidebook provides guidance to help operators maximize the performance of a self-storage asset with respect to occupancy, revenue, curb appeal, sales, customer service, marketing, staffing, security and so much more. Topics include:

Sales & Service

  • Customer experience
  • Community relations
  • Sales skills
  • Add-on sales
  • Difficult customer situations

Revenue Management

  • Budgeting
  • Facility performance
  • Rental rates
  • Discounting
  • Expenses
  • Tax issues
  • Collections
  • Lien sales

Site Maintenance

  • Site assessment
  • Curb appeal
  • Office care
  • Facility sanitation
  • Door maintenance
  • Roof preservation
  • HVAC upkeep
  • Pest prevention
  • Security-systems maintenance
  • Improvement-project evaluation

Safety & Security

  • Best practices
  • Accident prevention
  • Crime prevention
  • Workplace violence
  • Crisis management
  • Disaster prevention
  • Site security
  • Security-system features
  • Cyber scams

Legal & Insurance

  • Top threats
  • Rental agreements
  • Lien laws
  • Unit abandonment
  • Tenant death, disappearance, divorce
  • ADA compliance
  • Employee theft
  • Trademark infringement
  • Cash laws
  • Insurance coverages and claims

Staffing

  • Hiring tips
  • Job postings
  • Compensation
  • Policies and procedures
  • Multi-site operation
  • Company culture
  • Work diversity
  • Staff training
  • Motivation and support
  • Employee reviews
  • Staff discipline

Career Development

  • Management tips
  • Interview advice
  • Career advancement
  • Leadership traits
  • Area manager role
  • Compensation
  • LinkedIn tips
  • Networking
  • Personal growth

Marketing

  • Budgeting
  • Targeting
  • Campaign tracking
  • Brand building
  • Lead generation
  • Online reputation
  • Referral programs
  • Public relations
  • Grassroots
  • Email
  • Web development
  • Digital trends
  • Search engine optimization
  • Social media
  • Video content

Technology

  • Smart tools
  • Virtual management
  • Automation
  • Mobile strategies
  • Progressive Web Apps
  • Customer-relationship management
  • Management software
  • Access control
  • Security enhancements
  • Systems integration
  • Case study
  • Staff training

Outsourcing

  • Service contractors
  • Third-party management
  • Professional employer organizations
  • Staff training
  • Secret shopping
  • Accounting
  • Site maintenance
  • Marketing agencies and services
  • Call centers

Add-On Services

  • Retail
  • Truck rentals
  • Vehicle storage
  • Wine storage
  • Records storage
  • Cell towers
  • Nontraditional ancillaries
  • Case studies

If you prefer to purchase this guidebook in a softcover format, click here. To view other guidebooks in the 2021 series, click here.