Self-Storage Buying Behavior: What Your Customers Really Want
This session will help you understand how self-storage customers make their buying decisions. Gain the tools to reach customers, improve sales, exceed expectations and structure effective marketing programs.
Speaker: Bob Copper, Owner, Self Storage 101
Format: Streaming Video
Duration: 45 minutes
Self-Storage Buying Behavior: What Your Customers Really Want
What drives your self-storage customers to rent from you? A strong understanding of buying behavior is critical in knowing what’s important to customers and the factors that influence their decision-making. This session provides you with tools to reach customers, improve sales, meet or exceed customer expectations, and structure effective marketing programs. You’ll learn:
- Consumer buying behaviors and how they apply to self-storage
- What drives someone to buy or not buy
- How to know if you're properly attracting customers
- The secrets of superstar salespeople
- The importance of selling your facility's features and benefits
This product is also available in DVD format, both as a single and as part of the following discount packages:
Format: VID
