Inside Self-Storage
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List price $25.00
Digital-only Access $20.00
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Video Pre-Order - Self-Storage Feasibility: What a Study Should Include and Why It’s Vital to Have Boots on the Ground

Feasibility is crucial for self-storage projects. This session explains why onsite studies surpass online research, revealing key insights to make smarter decisions and maximize profitability.

Speaker: Eric Blum, President, BMSGRP Self Storage Consulting
Format: Streaming video
Duration: Approximately 50 minutes

PLEASE NOTE! This is a pre-order of a video that is being recorded at the Inside Self-Storage World Expo in Las Vegas, April 7-10. The final product will be uploaded into your ISS Store account by June 5, 2026. You will receive an email once your product is available. For questions about an order, contact Customer Support.

Self-Storage Feasibility: What a Study Should Include and Why It’s Vital to Have Boots on the Ground 
Feasibility is non-negotiable when vetting a potential self-storage project—and it often isn’t enough to do online research. Find out why a boots-on-the-ground study is essential when developing or expanding and the key information revealed by an onsite analysis. Our presenter explains how an in-person approach goes well beyond market data and the factors it considers to help builders, owners and investors make smarter decisions, avoid costly mistakes, and maximize the long-term success and profitability.

You’ll learn:

  • Why an in-person feasibility study is critical for smart development and expansion 
  • How to evaluate site-specific factors like access, visibility, traffic flow and surrounding land uses 
  • How local competition and demand trends impact your site’s potential for success 
  • Insight to common pitfalls that remote-only or desktop studies often miss 
  • Practical steps for leveraging a feasibility study to reduce risk and maximize return on investment

This product is also included as part of the following discount packages:

Total Self-Storage Solutions 2026 Education Video Package
Self-Storage Operator Essentials 2026 Education Video Package
Self-Storage Builder/Investor Essentials 2026 Education Video Package