You may have heard that search engine optimization is no longer relevant, but our presenter will discuss the top SEO strategies that are still essential for self-storage operations in 2021.

Speaker: Jason Barreto, Paid Search Manager, The Storage Group
Format: Streaming Video
Duration: Approximately 58 minutes 

Please Note: Streaming videos are viewable through an embedded player from your "My On-Demand Library." Purchased titles are uploaded nightly into customer accounts by the system, usually by 8 p.m. Central Time, though times may vary. This means it may take up to 24 hours for videos to appear in your library, depending on what time of day your transaction was processed. Thank you for your patience.

SEO Is Not Dead! Why Your Self-Storage Business Still Needs It and How to Get It Done
You may be hearing a lot of buzz about the value of search engine optimization (SEO) and whether it still holds weight in your self-storage marketing strategy. Your website provider may even be suggesting that SEO is no longer relevant. How do you determine if it’s still a necessary part of optimizing your online presence? Our presenter will discuss the top SEO strategies that are still essential in 2021. 

You’ll learn:

• The significance of SEO to your overall marketing strategy
• The importance of on-page SEO 
• The impact of optimizing Google My Business for SEO
• The relationship between local business citations and SEO 
• Why SEO remains relevant in 2021

This product is also available in DVD format, both as a single and as part of the following discount packages:

• Total Self-Storage Solutions 2021 Education DVD Package
• Self-Storage Operator Essentials 2021 Education DVD Package
• Self-Storage Customer Experience 2021 Education DVD Package