Today’s self-storage manager must also be an effective marketer. Get insight on the difference between marketing and sales, community outreach, social media, website and mobile platforms, and more.
Learn how self-storage business listings are populated online and ensure they are accurate and up-to-date. This session also teaches how to claim and verify listings, enhance them, monitor reviews and more.
Are you leveraging your self-storage website properly? Get the scoop on the hot marketing topics you’ve been hearing about: on- and off-page search engine optimization, paid search, organic search, and more.
Learn how outreach marketing can be a cost-effective strategy that helps self-storage operators increase traffic, control expenses and increase revenue.
This session will help you understand how self-storage customers make their buying decisions. Gain the tools to reach customers, improve sales, exceed expectations and structure effective marketing programs.
Do you know when the self-storage customer experience actually begins? Learn about the impact phone skills, social media and curb appeal have on a customer’s experience and how to handle service issues.
Are you leveraging competitor information to benefit your self-storage business? Learn how touring and promoting referrals with competitors and other tools can be used to market your points of differentiation.
Learn about common self-storage operational mistakes and how to correct them, including who to trust to run a facility, common marketing errors, how to underwrite property income and expenses, and more.
Get practical tips on improving the Web presence of your self-storage operation. Learn SEO and pay-per-click strategy, how to reach new customers online, strategies to compete with larger operators, and more.
This book contains low-cost, high-return marketing tactics and specifics to make incredible profit in the self-storage business, whether you're a new startup or an established operation that needs fresh ideas.