Think about Web marketing in a new way. Learn how to address the metrics you need to know and understand to create a fully functioning website and effectively market your self-storage business online.

Learn the essentials of self-storage marketing, including e-mail campaigns, customer-review programs, online strategies, social media, community marketing and other tactics you can implement now.

Learn best practices to create an effective location landing page and examine real-life case studies that demonstrate tangible website tactics to increase self-storage customer acquisition.

Learn about the role “micro moments” play between brands and consumers, the types of moments that occur, and how to deliver an experience that will convert prospects into self-storage tenants.

Learn the intricacies of search engine optimization and how to implement strategies that will keep you ahead of the curve and propel your self-storage website’s Google search rankings.

Learn how to use analytics to identify opportunities for converting more website visitors to self-storage renters. This session also covers which metrics are important and the tools you need to improve them.

This session outlines strategies to help you convert more prospective customers to self-storage tenants—on the phone and in person. Learn how to generate more phone leads, pre-sell customers and more.

Learn how to write calls to action, the pros and cons of posting rental rates, where to advertise your mobile website, leverage your website as a reputation-management platform and convert more leads.