TOPICS

Get an overview of self-storage in Europe, including how cultural diversity affects the business and public awareness impacts marketing. Learn common development mistakes to avoid and key factors for success.

Learn about the similarities and differences between emerging self-storage markets in Latin America and Southeast Asia, including key operators, specific projects, challenges, growth opportunities and more.

This panel discussion on international self-storage provides insight to development challenges abroad, marketing strategies for diverse markets, factors that affect financing, market growth and more.

Learn how the key terms and conditions in a self-storage rental agreement—limitation of value, non-bailment, insurance, lien-sale rights and tenant termination—impact your legal relationship with customers.

Technologies used by self-storage operators are subject to privacy and data breaches that could be costly to business. Learn about the potential for exposures and how you can manage and mitigate risks.

Learn the right way to protect self-storage property and revenue with this overview of insurance policies, industry-specific endorsements, the underwriting process, limits, deductible options and more.

Are you prepared to act in the event of a disaster? Learn what crises can impact a self-storage business, what first-response actions should be made, and how to minimize injury to tenants, staff and property.

Are you leveraging your self-storage website properly? Get the scoop on the hot marketing topics you’ve been hearing about: on- and off-page search engine optimization, paid search, organic search, and more.

Learn how to write calls to action, the pros and cons of posting rental rates, where to advertise your mobile website, leverage your website as a reputation-management platform and convert more leads.

Today’s self-storage manager must also be an effective marketer. Get insight on the difference between marketing and sales, community outreach, social media, website and mobile platforms, and more.

Learn how self-storage business listings are populated online and ensure they are accurate and up-to-date. This session also teaches how to claim and verify listings, enhance them, monitor reviews and more.

Get practical tips on improving the Web presence of your self-storage operation. Learn SEO and pay-per-click strategy, how to reach new customers online, strategies to compete with larger operators, and more.

Learn how outreach marketing can be a cost-effective strategy that helps self-storage operators increase traffic, control expenses and increase revenue.

Learn creative ways to break into the self-storage business that limit risk and don’t require a lot of capital. You’ll get tips on preparation, types of acquisitions, how to maximize resources and more.

Understand the relationship between net operating income and self-storage property value, the transaction process, how to value underperforming properties, market opportunities and more.

Learn how to identify self-storage properties that have upside potential for improved returns and avoid common pitfalls during the purchase process. Win deals on properties sought by multiple buyers.

Find out why self-storage facilities should be taxed differently than other types of commercial real estate and learn how you can lower your taxes through an appeals process with your local assessor.

Stress and confusion can accompany your first self-storage acquisition and learning operational best practices. This session eases the burden of new ownership by offering key steps to first-year success.

A thorough feasibility study can help determine if a self-storage project can make money. Learn about key market factors, costly mistakes to avoid and resources to help you make sound business decisions.

Get tips on how to save money during self-storage construction and avoid costly mistakes related to site, office and building design. You’ll also learn how to compress timelines and prepare for opening day.