TOPICS

This session will help you understand how self-storage customers make their buying decisions. Gain the tools to reach customers, improve sales, exceed expectations and structure effective marketing programs.

Learn a fresh approach to hiring the right self-storage manager the first time, including where to find quality candidates, how to evaluate applicants, how to cultivate solid interview questions, and more.

Examine key considerations regarding self-storage manager compensation including the difference between rental commissions and salary, designating ancillary commissions, rewards, benefits and more.

This session will increase your familiarity with today’s employment laws, including legal restrictions that affect you as a self-storage operator and common human-resources errors to avoid.

Learn about common self-storage operational mistakes and how to correct them, including who to trust to run a facility, common marketing errors, how to underwrite property income and expenses, and more.

Knowing how to communicate well during difficult situations can improve work life and customer engagement. Learn how to provide feedback, defuse heated exchanges, prepare for uncomfortable talks and more.

This session helps self-storage managers elevate their career trajectory by teaching them how to set professional goals, obtain qualifications, communicate effectively and write a killer resume.

Get an overview of best practices when approaching the capital markets for self-storage financing. Learn about market trends, loan factors, preparing a loan package, working with lenders and more.

If you’re on the fence about building a self-storage facility, this session provides decision-making insight to location, types of development, construction costs and business goals.

Get an overview of self-storage in Europe, including how cultural diversity affects the business and public awareness impacts marketing. Learn common development mistakes to avoid and key factors for success.

Learn about the similarities and differences between emerging self-storage markets in Latin America and Southeast Asia, including key operators, specific projects, challenges, growth opportunities and more.

This panel discussion on international self-storage provides insight to development challenges abroad, marketing strategies for diverse markets, factors that affect financing, market growth and more.

Learn how the key terms and conditions in a self-storage rental agreement—limitation of value, non-bailment, insurance, lien-sale rights and tenant termination—impact your legal relationship with customers.

Technologies used by self-storage operators are subject to privacy and data breaches that could be costly to business. Learn about the potential for exposures and how you can manage and mitigate risks.

Learn the right way to protect self-storage property and revenue with this overview of insurance policies, industry-specific endorsements, the underwriting process, limits, deductible options and more.

Are you prepared to act in the event of a disaster? Learn what crises can impact a self-storage business, what first-response actions should be made, and how to minimize injury to tenants, staff and property.

Are you leveraging your self-storage website properly? Get the scoop on the hot marketing topics you’ve been hearing about: on- and off-page search engine optimization, paid search, organic search, and more.

Learn how to write calls to action, the pros and cons of posting rental rates, where to advertise your mobile website, leverage your website as a reputation-management platform and convert more leads.

Today’s self-storage manager must also be an effective marketer. Get insight on the difference between marketing and sales, community outreach, social media, website and mobile platforms, and more.